Organization Espresso

I observed this sign or banner outside the office of a reputed IT outsourcing company in Bangalore, which says “We Are Hiring. Walk In and Meet HR”. It was a funny but interesting thing to be done by the company. Hence I thought it would be worth while to ponder over the significance of this method for recruiting.

My views about this particular idea can be addressed as bullet points.

• The placement of the banner is brilliant. The office is at the main road while going to the major IT Park in Bangalore, and there is always a slow traffic around the office gate hence it directly positioned for eye-catching of the target audience. I mean you can’t get better in addressing a specific audience through a mass media like it.
• It communicates two things, One the age of recession is over, the outlook of the company towards new deals is positive as it is looking for growth. Secondly that the hiring in this particular company has started.
• The idea is innovative and cost effective, I mean the only cost incurred would be in creating the banner which should not be more than USD 20. Far more cheaper than any newspaper advertisement, hiring agency or staffic organization.
• The only drawback regarding the idea is the contact point. The contact point is going inside the company and meeting the HR, which by all means would not work until the person in unemployed. Specially when the job description, level, and skill of hiring are not defined. It would have been a better of strategy to punch in an email id to send in a resume. I believe that relatively far more number of people will find e-mailing more comfortable and the HR department also gets to consider the kind and level of people it wants to engage with for further discussions.

Everything said and done I still love the simple yet effective way of reaching out to potential employees. And also the idea that the dark days of recession are fading away. So what do you think about this new age hiring announcements, would you walk-in?

by Prats | on Thursday, March 25th, 2010 at 6:09 am | Current Affairs and Issues . You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.